"Something on the order of more than 80% of our decision-making is irrational. When we encounter anything, a question, a new person, an old friend... we think, act, and make a decision, based upon subprograms which our subconscious automatically runs, entirely beyond the control of our rational thought process." Dr. Robert F. Slattery, MD, Ann Arbor, MI.
Dr. Hans Rosling give you an outstanding visual representation of how our preconceived ideas, our ignorance, "drives" our lives and what you can do to try to bring process under rational control. He is professor of global health at the Karolinska Institute, Stockholm, Sweden. Please go here for the video.